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Cloud Adoption trends in the Manufacturing Sector (Insights into Global Vs Indian Scenario)

The manufacturing industry is undergoing a major transformation which is driven by smart technologies and IT, notably cloud computing. The main thrust of cloud computing is to provide reliability, scalability and on-demand provisioning of resources. According to industry sources, the availability in a distributed environment along with economically attractive pay-as-you-go pricing and instant provisioning of redundant resources to manage agility can be considered as some of the major factors for adoption in the manufacturing industry.

The recent trends in IT such as internet of things, collaboration, analytics, smart manufacturing and many others are shaping enterprises worldwide. Manufacturing industry is diverse where cloud computing platforms can play a major role due to its benefits in enhancing agility, expanded flexibility, reduced costs and enhanced productivity. According to one IDC survey on Worldwide Cloud Adoption in Manufacturing Industry, trends show that the adoption rate of public clouds is 66% and 68% have private cloud, out of 593 respondents across 17 countries including India.

In India, according to MintJutras research, 22% of manufacturing and distribution software uses the cloud SaaS delivery model and this adoption is expected to exceed 45% in the next decade. Manufacturing industry is increasingly becoming more and more dependent on cloud models for the following reasons:

  • Manufacturers pursue a cloud strategy to achieve business goals by focusing on business systems, processes, models and performance to develop long standing relationships with customers.
  • To realize the full automation in industrial and operational management systems. Clouds due to their computing abilities ensure effectiveness in producing physical goods and to manage product lifecycles.
  • Clouds provide efficient information flows along with easing complexities in implementing fully automated workflows in operations.
  • Provide greater supply chain visibility and improved forecasting accuracy through the use of cloud based applications.
  • Organizations are enabled for more growth, remain competitive and at the same time explore new markets.
  • Offers the ability to solve system integration problems easily. Cloud based enterprise software, ERP, CRM, SCM systems and other manufacturing systems can automatically scale up or down as required.

Cloud Adoption in Manufacturing
In addition to the above, cloud services offer the platform for continuous innovation, agility, ability to scale and flexibility, business focus and availability, cost savings and so on which are some of the other pointers accelerating cloud adoption. Some of the recent cloud adoption trends in global and Indian scenarios are explored a bit more and summarized here.

Cloud adoption scenario in manufacturing globally: The IDC study provides insights on cloud based strategies in manufacturing that are oriented towards enterprise IT. Adoption in other manufacturing areas such as engineering and operations are proceeding with caution. In a recent Bain & Company study titled ‘Tapping Cloud’s Full Potential’, enterprise organizations are able to realize 35% of their total potential value from cloud deployments. However the reliance on cloud for integrating existing systems and for developing new business models is increasing steadily.

The Enterprise Cloud Report 2015 from Cloud Sherpas, based on a survey shows that almost 66% of organizations prefer cloud services due to its agility – positioning IT to change automatically to alter capacities according to changing business needs.

IDC Manufacturing Insights explains that manufacturing industry is in the middle of a digital transformation where manufacturers want to operate and service customers globally. Trends indicate there is more dependency on cloud service providers for technology resources and operational support at low costs.

Clouds support manufacturers in realizing tremendous value in terms of speed, cost and accessibility however IT and line of business must be defined clearly to realize full benefits of clouds.

Cloud adoption scenario in manufacturing in India: Cloud adoption in India is primarily aimed at overcoming challenges in legacy software, disparate systems, inefficient demand planning, high cost and low productivity. Indian manufacturing companies look towards adopting cloud models to implement collaboration and analytics tools, CRM, ERP, enterprise mobility tools and dashboards to share information and enhance accuracy in their production processes.

Manufacturing industry in India is a major contributor for Cloud ERP market and according to Infoholic Research, cloud ERP market in India is estimated to reach $97.8 million by end of 2015 and growing. Estimates provided by Infoholic Research also show that manufacturing market in India is expected to grow at 19.4% CAGR from 2015 to 2020.

The ‘Make in India’ initiative by the Government is providing a big boost to manufacturing sector with 24.1% contributions to the total cloud ERP market in India. In addition to this, SMEs are also implementing ERP systems on cloud platforms which can further promote cloud adoption trends in this area.

Ernest & Young India news release on cloud adoption mentions that more than 60% cloud implementations focus on infrastructure consolidation by adopting IaaS. The manufacturing industry is rapidly virtualizing their servers and desktops along with SaaS platform for enterprise application deployments by many manufacturing firms.

The Indian manufacturing scenario offers big potential for cloud adoption in 2016 and beyond. Government initiatives like Digital India and Make in India are expected to foster cloud adoption among manufacturing SMEs and large enterprises.

Insights on Cloud Service Delivery and Deployment model adoption in manufacturing: According to IDC Global Technology and Industry Research Organization IT Survey, manufacturing respondents access IT resources via public clouds. IDC Manufacturing Insights survey and IT Priorities survey results show that almost 50% of European manufacturing firms had already adopted ERP in public cloud models. Manufacturers in Asia Pacific region are using a mix of public and private clouds with an adoption rate at 49%. IDC cloud adoption estimates show that 61.6% companies prefer to use public cloud services and another 56.8% are planning to replace their existing IT functionalities through IaaS and SaaS cloud deployments.

A survey by EMC involving 900 respondents show that 88% respondents view cloud services as critical to their organization to realize digital transformation and 63% are already experiencing multiple benefits due to cloud adoption. Hybrid clouds seems to be the preferred adoption model to improve customer service, and EMC results show that 86% respondents are able to acquire new customers and another 82% are able to make real time business decisions. Hybrid clouds are preferred by manufacturers to implement their PLM strategies and applications.

Verizon Enterprise Solutions 2016 State of the Market: Enterprise cloud report explains that almost 50% of surveyed respondents use a mix of public and private clouds for their IT resource. Hybrid cloud adoption is gaining momentum with cloud spending growing at 38% compared to 2014. SaaS and PaaS adoption found to be increasing as more and more organizations are using these platforms for implementing applications, web pages and for development and testing new software models.

Industry estimates predict that 80% of new applications will be deployed on the cloud in the next few years. Indian manufacturers prefer to use open source technology and acknowledged OpenStack IaaS for its low cost and to avoid vendor lock-in concerns. SaaS platforms are emerging as a delivery vehicle for mobility, analytics and for handling big data projects.

Verizon report also highlights that manufacturers prefer cloud based ERP implementations to improve their workloads and this market is increasing steadily. According to Gartner estimates, almost 30% companies in services will move their ERP applications to the cloud. Traditional ERP vendors such as SAP and Oracle offer IaaS, SaaS and PaaS products to extend existing applications to cloud or on-premise apps and to create and develop new capabilities. Oracle offers a PaaS platform in their cloud ERP solutions.

Cloud service models are poised to provide significant value to manufacturers by integrating emerging technologies such as IoT, sensors, big data analytics and so on. In summary, cloud computing services are an effective way to access, analyze and share large volume of information across the manufacturing industry.

Cloud Adoption in India

India is currently witnessing substantial expansion in terms of internet users, mobile device and application usage and business growth. As the demand for IT service delivery increases organizations in order to cope with demands look towards cloud service delivery models mainly for their agility, cost savings and to avoid risks. These advantages are influencing many organizations across industries in India to adopt cloud computing services in a big way. According to TechSci research, cloud services adoption market in India is estimated to grow at CAGR of 22% till 2020.

Cloud computing services are available to all types of organizations either big or small and provide immense potential to be a game changer in business. The infrastructure can be fully outsourced and eliminates the need for an expensive internal IT infrastructure which is one significant capital savings for the company.

CIOs in India are using cloud services for more strategic reasons like collaboration solutions, disaster recovery, supply chain management, offsite storage, etc. Cloud based IaaS services and public clouds are more favored in India compared to other service delivery models.

According to GrowthPraxis research, IaaS will witness higher adoption rates in India and this market is set to grow at over 40% from 2015. Enterprises in Healthcare, ICT, government, education and manufacturing are expected to be major cloud adopters in the years to come. Forrester predicts the SaaS market value in India will be worth over $1.2 billion by 2020.

Here are a few main business drivers influencing cloud adoption in Indian markets,

  • Indian companies look for cost-effective IT solutions, business agility and scalability in their business and IT operations, clouds offer immense promise in these areas.
  • By adopting cloud service models, CIOs have the ability to produce quick results and good return of investment.
  • Clouds can overcome delays in time to market for quick ROI and help enterprises to reduce their capital expenditure.
  • IT departments benefit by way of Infrastructure consolidation – desktop, server virtualization and IT consolidation.
  • Cloud services offer enterprise e-mail applications, productivity tools, collaboration tools and storage facilities and many more.
  • Clouds offer high levels of security. Most enterprises face the challenge of security, privacy and data protection. Cloud deployment models help in overcoming most of these issues.
  • Enterprises can find easy answers for interoperability, enterprise mobility, availability and scalability through cloud adoption.
  • Cloud systems due to their efficiency and agility offer responsive customer interactions to ensure customer satisfaction.
  • Business companies are able to leverage various public data sources on the internet for forecasting, analytics and business intelligence.
  • Clouds offer all compute, storage and network resources needed for big data analytics and BI.

Cloud adoption in Indian markets shows a lot of promise for cloud vendors and service providers. For instance, manufacturing and technology services lead in cloud implementations followed by healthcare, financial services and so on. In addition to this trend, Government of India (GOI) is investing in cloud service to offer e-services to citizens using web portal. This initiative by GOI is to optimize technology spending by government departments.

According to one cloud adoption survey by Gartner in 2015, 61% of respondents from India are already using cloud services in their operations and another 33% of Indian companies plan to implement clouds by end of 2015.

Cloud usage and adoption patterns in India show that small and medium businesses in India are slow in cloud adoption. This is because many Indian SMEs are owned and run by individual owners who are complacent with their existing IT, or are unaware of the advantages of cloud service models in business expansion and growth. SMBs may seek help of experienced cloud solution providers or advisory firms to design appropriate cloud strategy road map to align their business with IT. However with large enterprises and organizations, cloud adoption in India looks highly promising as CIOs are aware that cloud services provide the headlights for business growth and innovation.

With emerging technologies such as mobility, analytics, IoT and so on, many enterprises are deploying new applications on the cloud. According to Ernest & Young estimates, 80% of new applications worldwide will be deployed on the cloud and spending on big data analytics solutions is likely to grow three times faster through 2019 as compared to internal solutions. Gartner also predicts that cloud adoption in India will continue through 2019 and the market is expected to reach $1.9 billion. These trends along with convergence of the cloud with new technologies will certainly foster digital transformation and make sense for Indian enterprises in the years to come.

Cloud Adoption Strategies (Public, Private, Hybrid)

We are witnessing a scenario where cloud computing models are proving to be game changers across industries and IT organizations. Organizations globally are already moving towards the cloud and adopting cloud services in one form or the other for their operations. Though adopting clouds may sound easy, it requires careful planning and comprehensive migration strategies because the organization may undergo significant changes in their normal operations.

During the last decade, cloud computing were viewed as infrastructure services on the internet which offered software delivery as a service. During these years clouds have evolved to become mainstream business enabler with substantial business sense for companies. Cloud computing platforms are available as a variety of IT services, mostly as three main service delivery and deployment models. Industry experts indicate the reasons for cloud adoption to a certain set of most straightforward business drivers that include,

  • Costs are optimized: Businesses look for optimizing costs as business grows and expands there is an increased utilization of resources and need for more hardware. Cloud models optimize costs by allowing organizations to hire services and resources which incur only operational expenses. The need for purchase of new hardware and infrastructure is fully eliminated which is a saving on capital cost. Further the cloud infrastructure is managed and maintained by the data center or cloud service provider which reduces the need for IT personnel.
  • Enhanced agility: Clouds due to the method of elasticity can quickly scale up or scale down resources based on usage and workloads. For example, online retailers normally experience heavy usage of applications and network during festive seasons. Cloud models can efficiently handle sudden spikes in workloads without disruptions or breakdown.
  • Improved cash flow management: Organizations face significant expenses in internal IT operations which are due to software licenses, storage, servers, communication costs, etc. In clouds capital costs are reduced into monthly rental cost for subscriptions, this improves cash flow management in the organization.

Cloud Adoption Strategies

The adoption by a variety of industries is largely driven by these business drivers, but cloud adoption is not just using the technology, rather adoption is a journey with extensive planning and strategies. First, a quick brief on how cloud models are used will help in understanding the strategies required for adopting the appropriate model for the business.

Service Delivery and Deployment Models in Clouds

Clouds have two main service delivery models: Private Cloud and Public Cloud. The third delivery model is a combination of private and public clouds and is called the Hybrid cloud.

  • Private cloud services are owned and used by a company internally. For example, private clouds can be found in large enterprises where data, applications, storage and servers are centralized. Private clouds can also be hired from data centers.
  • Public clouds are owned and provided by a third party or provider for use by external companies. For example, Google offers public cloud services in the form of email, storage, etc.
  • Hybrid clouds are a combination of private and public clouds. A hybrid cloud will combine certain public cloud services with the internal or private cloud. For example, data and applications can be private, but the network and communication services can be external (For example, a VPN on the internet).

All of us are aware of three main cloud service delivery models,

  • IaaS: Provides the infrastructure for cloud services. Networks, servers, compute resources, data center, virtual fabrics, etc.
  • PaaS: Provides the operating platform for cloud services, also known as middleware. OS, software development tools, databases, Java TM runtime, Web 2.0, HMTL5, and many other platforms are available in PaaS.
  • SaaS: Offers all application instances for the cloud. Popular applications are ERP, CRM, E-mail, collaboration tools, etc.

Adoption Strategies
Cloud adoption strategies take into account specific business goals, best practices, cloud standards for current and future use by a company. A basic adoption strategy for any type of cloud model will consist of a series of steps that includes Assessment, Planning, Migration and Optimization.
From the perspective of business the adoption strategies to consider for Private, Public and Hybrid clouds are explored and summarized in the table.

  • Applications are developed only for internal use
  • Application usage patterns are predictable and require low storage
  • Private clouds can be configured to support any application
  • Certain features in legacy applications can be protected. These applications may not work well in public clouds.
  • On-premise infrastructure with virtualization layer in the data center or a dedicated infrastructure
  • Security levels are high
  • Can also be hosted from a data center.
  • Compliance standards are fully ensured
  • Capital costs are high
  • Offers a cloud infrastructure (IaaS) for companies looking to reduce hardware costs
  • Cost-effective solutions for long term storage
  • Enterprises looking for a managed services provider can consider public clouds
  • Data centers maintain all managed services (web servers, application servers, load balancing and other infrastructure).
  • Offers good load testing environment for developers
  • Security is low, low data protection
  • Compliance is not a priority
  • No capital costs. Operational expenses only.
  • Used in scenarios where applications are supported well in both private and public clouds
  • Best suited for customer service interactions
  • Hybrid clouds are attractive for organizations looking for flexibility and scalability
  • Legacy applications and data can be stored in private clouds, whereas networks can be used on a public cloud
  • Security is an issue. Companies must have adequate security planning to protect internal data.
  • Data centers offer a wide variety of hybrid architectures, solutions.
  • Compliance is ensured through SLAs
  • Cost will include both capital and operational expenses

All cloud computing systems and services offer common benefits like elasticity, availability, scalability, and so on. Prior to adopting cloud services, organizations need to assess, plan and develop comprehensive cloud adoption strategies because each service model is different. Developing a well planned strategy will help organizations to deploy the most suitable model to optimize their business operations.

Cloud Adoption Trends in Aviation

Aviation industry due to its technical nature is focusing more on passenger needs towards developing more helpful personal relationships. The common approach is by deploying apps and by adopting new IT systems and technologies. According to Avionics Magazine (March 2015), 78% of all major airports will provide customer relationship apps to deliver personalized trip information and tailor made services by 2018. This is possible by converging technologies namely cloud, mobile, analytics and big data, since smart phones are mostly used by travellers worldwide to seek travel information. In order to handle huge volumes of data and multiple devices, airlines are partnering with data centers offering cloud services to outsource their IT needs.

IT is pervading all aspects of human life such as health, retail, governance, entertainment and media, travel, education and so on. In this post we explore IT adoption trends in the aviation industry. Aviation industry is an important factor in travel and tourism sector that leads to increased economy for nations. IT systems, new technologies and services are proving the capabilities to enhance internal processes and improve passenger experience, meeting customer demands, compliance to regulations and cost reduction. Aviation sector in today’s scenario are high adopters of technology to reach passengers globally.

Cloud Adoption Trends in Aviation

In the context of India, aviation is one of the fastest growing industries where growth is accelerated by liberalization of the Indian aviation sector, which is undergoing rapid transformation due to low cost private carriers in the aviation market. According to South Asian Journal of Tourism and Heritage, private airlines in India account for more than 75% share of domestic market. The constant expansion by aviation companies needs robust IT systems, networks and technologies. IT adoption in aviation industry is likely to continue into the future, particularly in India which is an emerging economy.

Market imperatives play a vital role in IT adoption in many operational areas. The demands for low cost flying, higher customer satisfaction, reduced risks, stringent regulatory standards, etc. pose unavoidable challenges faced by many aviation companies. Airlines due to their nature of business services struggle with huge quantities of data. Aviation industry reaches customers globally by working around the clock. Therefore airlines need resiliency and responsiveness in order to keep their air operations working efficiently.

To overcome most of the operational challenges and demands IT systems and services provide the ability to redefine ways by which airlines can work efficiently and deliver operational level excellence. New technologies and IT trends such as cloud service models which can easily integrate mobile, big data analytics, sensing technologies is quite likely to offer passengers improved travel experiences with adequate choices and information to passengers even during mobility. The IT adoption trends in aviation with the advent of new technologies are provided below:

  • Reinvent aviation services: Cloud based systems offer aviation companies a choice of operating systems and a variety of technologies and tools simultaneously. Cloud services are outsourced with easy pay-per-use pricing model which is an advantage for airline companies to reduce upfront costs in purchasing and maintaining an in-house IT infrastructure and servers. Aviation companies by availing cloud service models are rest assured that maintenance and administrative costs are eliminated.
  • Faster deployment of services: Airline companies by deploying cloud services can quickly deploy applications and software to provide important information in real time to passengers as opposed to emailing information and updates to ticketing agents. Information can be made available instantly to passengers on any device having access to the airline system (for example, text messaging, etc.). This reduces complexities in information sharing with passengers. In addition to service efficiency, cloud systems are scalable where IT resources can be adjusted to handle compute and network loads fluctuating with changing business needs. For example, Flight Discovery is a mobile based service to support passengers in overcoming baggage and travel issues with airlines.
  • Improved customer engagement: The cloud enables airlines to connect and engage customers directly on mobile and social channels at very low cost. Such type of connection has the potential for building deeper relationships that benefits both the airline and customer. The airline can use customer information about his/her travel preferences to provide more customized services.
  • Productivity improvements: With cloud services, the airline employees at ground level can have flexible working arrangements. Employees can use mobile devices or tablets to receive data and information at their fingertips. Airlines by adopting and deploying beacons to provide information on tablets by which roving employees or agents can help passengers to check-in, baggage drop and boarding to minimize queue lengths at counters.

In addition to the above trends, airlines adopt business intelligence tools for predictive modeling, understanding trends and are investing in data centers to ensure their information is secured. The cloud SaaS model is currently used by 57% companies in aviation services and SaaS adoption is expected to reach 88% by 2018. Similarly IaaS adoption by aviation industry is expected to grow over 74% by 2018 from the current adoption rate of 38%, according to The Airline IT Trends Survey Report 2015. Cloud service models having the potential to efficiently handle infinite number of apps and passenger connectivity are an ideal solution for aviation operations in terms of flexibility and low costs.

Top 5 Benefits of Cloud Adoption

Over the past few years cloud computing services and delivery models are being embraced by organizations globally for their numerous benefits. The data aggregated from cloud adoption trends show that companies are willing to use cloud services due to their business and IT benefits and to avoid costs in maintaining and upgrading their in-house infrastructure. The various cloud service models available from cloud service providers in combination offer an added advantage for companies planning to adopt a model that is most appropriate for their operations.

Cloud computing services provide the opportunity for companies to adopt the best suited service delivery models in combination to address business needs with efficiency and speed. The benefits offered by the cloud in general are: collaboration, data availability, flexibility, greater business agility and cost savings. Cloud computing services are providing the headlights on how companies can invest and use technology. This is further highlighted by the report titled “Cloud adoption Practices & Priorities Survey Report” published by Cloud Security Alliance (CSA) in January 2015. Their survey shows an interesting 86% of IT companies have adopted some kind of cloud service within their organization.

Benefits of Cloud AdoptionThe focus of this article is to understand some of the top benefits that can be derived from cloud from the perspective of organizations’ as a whole. The main advantage of cloud adoption is that it offers scalable enterprise IT with speed. Speed can be understood as efficiency and is a pre-requisite for gaining competitive advantage. The cloud offers the required speed for a company to launch new products quickly and gain competitiveness in markets easily. Cloud models create what is known as ‘shadow IT’, where the need for IT personnel is reduced and employees are able to use enterprise applications efficiently. This can be another advantage. Hence, companies in almost all sectors irrespective of their size, scale and strategic goals can reap benefits from the cloud.

The top 5 benefits of cloud computing are:

1. Reduced Capital Expenditure: Capital expenditure refers to money incurred on purchasing new hardware and in building and managing an in-house IT infrastructure. In the case of cloud, there is no need for any in-house infrastructure equipment as the entire network and storage infrastructure can be made available from a data center. Likewise the company need not spend money in upgrading hardware and buying software licenses with limited time span because the cloud service provider will take the responsibility for providing infrastructure and provisioning resources (both hardware and software) for the company to suit business needs. In the cloud, resources are made available on-demand and redundant resources can be returned back, thus saving cost. Similarly the company may not spend money on hiring IT personnel to look after the infrastructure. Also, the cloud provides the ability to expand easily in future without additional expense in purchasing in-house equipment.

2. Scalability, Flexibility and mobility: Cloud allows users the ability to scale or de-scale infrastructure on demand with ease, resulting in optimal utilization of resources. This apart, cloud services allow users to access resources from remote locations using any type of device (Tablets, Laptops, Smartphones, etc.). Data, files and documents can be accessed around the clock and it is also possible to work online replicating an office environment. Hence, flexibility and mobility are inherent benefits which make employees to be productive. Cloud models provide everything that allows people to stay connected while being mobile.

3. Easy to maintain and upgrade: The management of infrastructure (servers, storage, software, network, bandwidth, etc.) is the responsibility of the cloud service provider. With this benefit the in-house IT personnel can be allocated with other work and may not engage themselves full time to monitor the IT department. Cloud service providers hire teams of experts who are responsible to ensure continuity of service. In addition to this, upgrades are done by the service provider and may not be done in-house which saves time and money for users. This implies that whenever a new solution or a patch is implemented in the cloud, it becomes available to all the users immediately at no extra cost.

4. Enhanced IT security: The area of IT security is highly critical for organizations. Many companies have compromised their data and information due to security breaches or attacks. Cloud computing actually makes servers and storage more secure by defining different levels of security by implementing robust intrusion detection and prevention systems, firewalls and performing security audits regularly in their data centers to protect data. As cloud computing models are maturing fast the aspect of security and fear of data loss or theft is relieved for the user.

5. Ensures Business Continuity: This benefit refers to providing continuous IT services to ensure continued business operations during events such as technology outage, hardware failure or even unexpected disasters such as fire or flood. Business operations can be seriously affected and disrupted for many days during such events particularly in case of in-house IT systems. The remote working capabilities offered by cloud models ensures user data and services are available during unforeseen events. With cloud services, employees can simply login normally from their laptops and perform work as usual. In addition to the above benefits, there are many more advantages of cloud computing services. Clouds ensure smooth integration of data during mergers and acquisitions, launch new business products or services without spending money on supporting systems and leveraging latest technology and tools to foster a tech-savvy enterprise, and so on, to mention a few more advantages.

The State of Cloud Adoption in India

Cloud computing offers immense potential and benefits for all types of organizations. In India, the adoption of cloud computing is gaining momentum and growing exponentially. This is because of the government’s support in embracing emerging latest technologies and best practices derived from different cloud deployment scenarios and application areas. Research studies indicate that CIOs in India are planning to move their business operations to the cloud and this remains their top priority.

Most of us are aware cloud computing has changed the way IT services are provisioned and used. Cloud’s potential of scalability and pay-as-you-go pricing models is the primary benefit extended by cloud services to organizations in order to achieve effectiveness through technology. In case of SMBs, cloud services minimize barriers to their growth by reducing infrastructure costs and upfront investments. During the last few years, IT professionals in many different organizations in India have witnessed and accustomed themselves to cloud adoption. Cloud computing usage is gaining momentum in India mainly because of government support, vendor offerings, and proven best practices, which have resulted in many organizations in India planning to move to the cloud on priority.

Research studies done during the last 5 years indicate that Indian businesses are willing to spend over 36% of their IT costs on public cloud services due to its business flexibility and low costs. The study made by Gartner explains that public cloud service sales are worth 24.54 billion INR in 2013, which is a 36% increase compared to 2010 figures. Gartner predicts that growth is constant at compound annual growth rate (CAGR) of 33.2%. Smaller companies are more willing and quick to adopt public clouds because it reduces their upfront costs associated with new hardware, software implementations and maintenance costs. The Gartner study also predicts that the business potential of cloud computing in India will touch 89 billion INR by 2017. This statistical data is quite likely to change soon, but first let us have a look into cloud adoption across a few sectors.

Cloud Services in government: The Government of India is embracing cloud computing technology for expanding its e-governance initiatives throughout the country. In India, the focus of e-governance is to reduce corruption and ensure the government schemes are reaching people living in rural areas of the country. Further, e-governance services ensure quicker service delivery and eliminate the involvement of middlemen who tend to capitalize on loopholes for quick money by means of exploiting people. To mention one initiative, the Department of Electronics and Information Technology under the Ministry of Communications and IT is highly optimistic of adopting cloud computing in governance and has made plans for the creation of IT enabled services, applications and policies towards achieving full benefits in different government initiatives. The department plans to offer solutions by electronic means, promote R & D initiatives, solutions for cyber-security and National Information Infrastructure, develop IT policies and so on, where cloud computing will be used extensively.

Cloud adoption in manufacturing: Indian manufacturing sector has come a long way and the use of IT in manufacturing can be found since last over 2 decades. Since 2010, CIOs in Indian manufacturing have started adopting cloud models and this is highlighted in many research studies and industry circles. Some of the most notable application areas in manufacturing suited for cloud are CRM and supply chain applications which provide better connectivity to external stakeholders and customers. The area of business intelligence (BI) and business analytics (BA) is highly important for manufacturing sector because of large amounts of data generated in manufacturing which is a challenge for CIOs. For instance analytics will help the organization to better forecast products range and provide analysis for future investments in different business areas. BI helps to understand customer demands and provide inputs for demand shaping. Human machine interface (HMI) is another area where companies such as Jindal Steel have adopted cloud model for their HMI applications to quickly recover their ROI. HMI refers to interfacing IT systems like ERP with manufacturing executing systems (MES) and plant automation. In addition to the above applications, the other areas where cloud enhances manufacturing effectiveness are in data warehousing, information security, green IT, and many others.

Cloud adoption in Indian IT industry: The research by IDC titled “Indian Cloud Market Overview 2011-2016” provides estimates that Indian cloud market will grow over 70% from 2014. The cloud is transforming Indian IT industry and some of the highlights include,

  • With increased number of IT companies and ISPs in India, cloud IaaS model is helping SMEs to have access to latest infrastructure thus reducing their in-house infrastructure costs.
  • PaaS model provides immense advantages for software companies. PaaS supports developers with different development platforms and in turn providing savings to the company from heavy capital expenditure.
  • Organizations big and small are having advantages by adopting SaaS model. For example, Indian companies by implementing applications such as SAP Business, Office 365, etc. tend to benefit greatly from the hassles of maintaining IT applications to result in cost savings.

In addition to the above highlighted sectors, cloud service models are used in other industry domains such as finance and banking, advertising, health care, etc., slowly but steadily. The slow pace can be attributed to certain barriers such as inadequate knowledge of cloud technologies, connectivity issues and customer awareness in terms of ROI in cloud adoption.

The key drivers for IT growth in India is highlighted by the growing acceptance of cloud based solutions, embracing merging technologies like Internet of Things (IoT), Big Data, mobile technologies (3G, 4G) and fuelled by Indian government’s initiatives for a digital India. In a recent research done by Zinnov Management Consulting titled “India’s Domestic IT Market Landscape 2015”, the estimated Indian IT market is at $36 billion in 2015 with 14% growth to reach $65 billion in 2020. The report explains that,

  • The Indian government’s Digital India project provides potential opportunities for cloud adoption at a cost of $19 billion between 2014-2018
  • The estimated growth of public cloud market is pegged at $7.4-7.6 billion and private cloud at the rate of $7 billion by 2020

The above studies and data indicate that cloud adoption is fast catching up in India and transforming IT services to provide a new direction. In addition to this, new mobile technologies like SMAC (Social Mobile Analytics Cloud) are used by business organizations to gain competitive advantage and growth. NASSCOM’s “Perspective 2020” report is highly optimistic about India’s progress in mobility, broadband and internet connectivity over the next 2 years and beyond. From the above, it is more apparent that, cloud offers the most ideal infrastructure for operating a variety of IT applications across all types of organizations in India.